Marketo's marketing automation software helps marketers engage customers and prospects.
Send first emails to prospect lists and flag contacts needing review.
Your first-contact emails go out to eligible leads, with send times and contacts needing review in one reply.
Identify leads due for personal follow-up after delivery.
Your lead status reflects confirmed first-email delivery. Your sales team sees the sends that still need attention.
Put qualified prospects in the CRM with a reason for outreach.
Your sales team gets qualified leads with usable contact details and a clear reason to follow up, while possible duplicates go to review.