Set post themes, research videos, track trends. Every one is ready to run, and you can adjust it in plain language.
Place campaign promotions within the planned social schedule.
You get a dated social media content calendar from your spreadsheet plan, with a balanced mix ready for review and assignment.
Route a Giving Tuesday appeal to the organizer before publication.
Get a Giving Tuesday social media post based on your brief. Review the copy in your inbox and the unpublished draft in your scheduler.
Email producers a production brief for each approved campaign video.
Your producer gets a video production brief with a timed sequence and the decisions still needed to plan the shoot.
Translate campaign goals into a video concept ready for review.
Get a video creative brief your producer can review. See how campaign notes and your brand guide shape the concept.
Turn approved campaign offers into captions ready to review.
Get a caption for your planned social media post, with the offer and call to action ready to review in your task queue.
Translate campaign milestones into proposed social dates.
Your social media calendar fills with proposed posts from the campaign brief. Review dates and channels before anyone assigns or publishes.
Show campaign posts by channel date and flag posts needing decisions.
Your social media calendar comes together with dates, artwork links, and post owners. Your marketing lead sees what needs a decision.
Map approved launch messages to open dates across social channels.
Your campaign's social media calendar takes shape around launch, with draft posts beside other campaigns and conflicts flagged for review.
Prepare social post pillars for campaign review before scheduling.
Get a balanced post pillar plan in your campaign spreadsheet, with themes and weights your marketing lead can review before scheduling.