Verify asset versions, file agreements, attach briefs. Every one is ready to run, and you can adjust it in plain language.
Put campaign requirements beside assets awaiting approval.
Your reviewers see the brief beside the asset, with the brand decision they need to make clearly stated.
Keep campaign review tasks linked to the current asset file.
Your reviewers see the current asset file in their task, or a clear request to fix a stale link before review.
Place links to approved campaign assets in the launch folder.
Your campaign team finds the file in the launch folder after review, without a lead chasing down the handoff.
Keep campaign cards pointed to the latest creative draft.
Your campaign team finds the current draft on its review card, with a version note to make the handoff clear.