Pass on decisions, carry revision notes, open supplier setup. Every one is ready to run, and you can adjust it in plain language.
Put reviewer feedback on the maker's card as a proof-specific checklist.
Your maker gets a clear fix list on the matching card, tied to the marked proof from the reviewer's email.
Route reviewer requests from email to the right campaign card.
Requests for changes land on your campaign cards, so creators can see reviewer feedback beside the draft.