Verify asset versions, file agreements, attach briefs. Every one is ready to run, and you can adjust it in plain language.
Give reviewers the current brief with each campaign asset.
Your reviewers see the brief beside the asset, with the brand decision they need to make clearly stated.
Keep creative review tasks linked to the latest asset file.
Your reviewers see the current asset file in their task, or a clear request to fix a stale link before review.
Add approved creative shortcuts to the launch handoff folder.
Your campaign team finds the file in the launch folder after review, without a lead chasing down the handoff.
Attach the newest draft to its campaign review card.
Your campaign team finds the current draft on its review card, with a version note to make the handoff clear.