Pass on decisions, carry revision notes, open supplier setup. Every one is ready to run, and you can adjust it in plain language.
Put approved campaign assets where the launch team can find them.
Your campaign team gets a shortcut to the approved asset in its launch folder, with no handoff to chase.
Flag ready campaign assets without a reviewer for their owners.
Your campaign owners see a blocker on the task when an asset reaches Ready for review without a named reviewer.