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List New Competitor Ads

Compare Facebook ad snapshots and list new competitor creative

Use this Agent instantly or customize it - no programming needed

List new and changed competitor ads each Monday
Reads
  • current ad snapshot
    current ad snapshot

    Your latest dated snapshot shows active ads, advertiser identities, and available creative details.

  • earlier ad snapshots
    earlier ad snapshots

    Your earlier snapshots show whether each ad and its creative appeared before.

  • previous weekly review
    previous weekly review

    Your last completed review shows which ads already appeared in a weekly list.

  • competitor review rules
    competitor review rules

    Your chosen competitor pages, exclusions, and freshness limit guide each weekly review.

  • Monday review date
    Monday review date

    Your Monday schedule supplies the date for this week's review.

Ad tracking sheet
Ad tracking sheet

Ad tracking sheet holds your dated ad snapshots and prior reviews, then receives each week's findings.
Ad tracking sheet
Is the latest ad snapshot missing or too old?YesNo
Write a dated source gap note
Writes
  • source gap note
    source gap note

    Your dated review states when the latest snapshot is missing or too old to trust.

Is this the first ad snapshot?YesNo
Mark this week's review as a baseline
Writes
  • baseline review note
    baseline review note

    Your first review labels the snapshot as a baseline without calling every ad new.

Screen advertisers and flag ads with missing identities
Writes
  • ads needing review
    ads needing review

    Your review names ads missing an archive ID or advertiser so you can check them.

Deduplicate ad IDs and compare creative with earlier reviews
Are there no new or changed competitor ads?YesNo
Write a dated no-change note
Writes
  • no-change note
    no-change note

    Your dated review states when no new or changed competitor ads qualify.

Write this week's new and changed ad list
Writes
  • weekly competitor ad list
    weekly competitor ad list

    Your dated list shows each new or changed ad, its format, creative links, and reason for inclusion.

This Agent reads your latest ad snapshot each Monday. It checks your chosen competitors against earlier snapshots. You get a dated list of new ads and creative changes.

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Google Sheets
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monday.com
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Microsoft Excel
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Microsoft Office 365
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Smartsheet
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Kintone
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Made for your industry

List New Competitor Ads is made for businesses in these industries.

Made for your role

List New Competitor Ads is made for people in these roles.

Made for your department

List New Competitor Ads is made for people in these departments.

How List New Competitor Ads works

4 steps, in order, on every run.

  1. Read the latest ad snapshotRead the latest and earlier snapshots in your tracking sheet. Check their dates before comparing ads.
  2. Filter competitor adsKeep active ads from the competitor pages you choose. Remove excluded advertisers and duplicate ad IDs.
  3. Find new and changed adsCompare ads with earlier snapshots and reviews. Mark new or returning ads and changes to their creative.
  4. Update the weekly reviewWrite dated rows with ad formats and creative links. Add a no-change or missing-snapshot note when needed.

How to Get Started

Connect your tools

Connect the tools you already use, such as Google Sheets, monday.com or Microsoft Excel.

6 tools
Set your rules
  • Choose the spreadsheet and its raw ad snapshot, prior review, and weekly review tabs; give the Agent read and edit access.
  • Arrange for a fresh, dated Facebook Ad Library snapshot to be placed in the raw tab before Monday's run, with ad archive ID, advertiser page ID and name, active status, start date, ad link, format, creative links, and available copy.
  • Set the Monday run time and time zone, the competitor page IDs or names to include, any excluded advertisers, and the minimum snapshot freshness required for a valid review.
Launch the Agent

Use safe mode to approve every result before it goes out, or let the Agent run automatically.

FAQs

Frequently asked questions about the List New Competitor Ads:

Where do the Facebook ads come from?

Your team places a dated Facebook Ad Library snapshot in the tracking sheet before Monday's run. You choose which competitor pages to include.

How does the Agent decide what's new?

Your weekly list includes active ads absent from earlier snapshots or reviews. You choose which competitor pages count and which advertisers to exclude.

What if Monday's snapshot is missing?

Your sheet gets a dated source-gap note. You set the freshness limit, so an old snapshot cannot pass as a no-change week.

What happens when an ad lacks details?

Your sheet flags missing ad IDs or advertiser names for your review. Ads with clear identity and status stay listed, with missing creative links or formats marked.

What happens when the Agent is unsure?

It stops and asks you. The Agent does not guess when it reaches a decision you have not approved.

Can I review its work?

Yes. Every run creates a plain-language log that you can review and export. Logs are kept for twelve months.

What happens if I cancel?

The Agent stops at the end of the billing month and its tool connections are removed. Your run logs remain available for twelve months.