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Write Campaign Research Brief

Turn campaign questions and source notes into linked research briefs

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Write a campaign research brief
Reads
  • Campaign question
    Campaign question

    Your request file states the question and may add an audience or campaign goal.

  • Source notes
    Source notes

    Your text notes supply the evidence and links for the brief's findings.

  • Brief preferences
    Brief preferences

    You choose the brief length and number of test angles before each run.

Shared campaign research folder
Shared campaign research folder

Your shared campaign research folder alerts the Agent to new questions and keeps linked briefs beside your notes.

Does the request lack a clear campaign question?YesNo
Save a note asking for the campaign question
Writes
  • Missing-input note
    Missing-input note

    Your folder gets a note asking for a clear question or readable source notes.

Are there no readable source notes in the folder?YesNo
Save a note asking for source notes
Writes
  • Missing-input note
    Missing-input note

    Your folder gets a note asking for a clear question or readable source notes.

Did a source note fail to open?YesNo
Save a note identifying the unreadable file
Writes
  • File issue note
    File issue note

    Your folder gets a note identifying an unreadable file or a save failure when possible.

Can the brief not be saved in this folder?YesNo
Save a note identifying the save failure when possible
Writes
  • File issue note
    File issue note

    Your folder gets a note identifying an unreadable file or a save failure when possible.

Do the notes conflict or leave the question unanswered?YesNo
Save a brief with evidence gaps and tentative angles
Writes
  • Research brief
    Research brief

    Your Markdown brief links supported findings to notes and labels test angles as ideas.

Save a brief with linked findings and distinct test angles
Writes
  • Research brief
    Research brief

    Your Markdown brief links supported findings to notes and labels test angles as ideas.

This Agent waits for a campaign question file in a folder of source notes. It reads the notes and weighs the evidence. It saves a brief with source links and distinct angles to test.

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Google Drive
Used as:
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Google Contacts
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Made for your industry

Write Campaign Research Brief is made for businesses in these industries.

Made for your role

Write Campaign Research Brief is made for people in these roles.

Made for your department

Write Campaign Research Brief is made for people in these departments.

How Write Campaign Research Brief works

5 steps, in order, on every run.

  1. Open the campaign questionRead the new question file and find the source notes in its campaign folder. Save a note in the folder if the question or source notes are missing.
  2. Read the source notesOpen the text notes and keep links to passages that address the campaign question.
  3. Select supported findingsGroup repeated observations and favor specific evidence. Record disagreements and gaps beside the strongest findings.
  4. Draft distinct test anglesAnswer the question briefly and propose separate creative angles to test. Label ideas as proposals, with findings linked to notes.
  5. Save the research briefWrite the Markdown brief beside the notes, named for the request. Include source links the creative lead can open.

How to Get Started

Connect your tools

Connect the tools you already use, such as Google Drive or Google Contacts.

2 tools
Set your rules
  • Choose the shared campaign research library and the campaign folders the Agent may read and write.
  • Put readable .txt or .md source notes in each campaign folder before adding a research-request-*.txt file containing the campaign question and any audience or campaign goal the lead wants considered.
  • Choose a brief length and the number of test angles the creative lead wants, such as one page and three angles.
Launch the Agent

Use safe mode to approve every result before it goes out, or let the Agent run automatically.

FAQs

Frequently asked questions about the Write Campaign Research Brief:

What do I need to put in the campaign folder?

Add readable .txt or .md source notes, then a research-request-*.txt file with your campaign question. You can include an audience or goal.

Can I choose how long the brief is?

Yes. You choose the target length and number of test angles during setup, such as one page and three angles.

What happens when the notes are missing or disagree?

You get a note in the folder when the question or source notes are missing. When sources conflict, the brief calls out the gap and keeps test angles tentative.

What if a note cannot be opened or the brief cannot be saved?

You get a note in the campaign folder identifying the file or save problem when the Agent can write there.

What happens when the Agent is unsure?

It stops and asks you. The Agent does not guess when it reaches a decision you have not approved.

Can I review its work?

Yes. Every run creates a plain-language log that you can review and export. Logs are kept for twelve months.

What happens if I cancel?

The Agent stops at the end of the billing month and its tool connections are removed. Your run logs remain available for twelve months.

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